Workshop #1: "Japan’s Travelling Consumer Today" Japan Tourism Marketing VP Masato Takamatsu, Itochu Fashion System's Chief of Research Yoko Kawashima, and Hotel Lotte's Duty Free Director Choi Young Soo explored key factors in culture, economy and the local retail market that impact Japanese spending today in all product categories of travel retail.
Exclusive findings from the 2004 JTM-TFWA Japanese Traveller Study were presented.
Yoko Kawashima's presentation Masato Takamatsu's presentation Masato Takamatsu's presentation (JTM/TFWA Japanese Traveller Study) is available exclusively to workshop 1 attendees. Workshop #2:"Why Market Share of Luxury Goods Retail in Asia-Pacific is Shifting Away from Duty Free" Steven Goh is the dynamic and highly-respected Executive Chairman of Retail Asia Publishing and CEO of The Business Company, an Asian supply-chain consulting firm associated with US retail intelligence research and consulting firm Retail Forward (formerly a division of PwC). Steven presented what domestic retail in Asia is doing right to meet consumer expectations and why duty free is losing market share and then discuss these issues with the audience.
Steven Goh's presentation Workshop #3: "The Future of Airport Retail Design" Theories abound on what drives consumers into stores, enchants them and makes them buy. But theories often prove impractical to implement in airport retail design. Kristine Oustrup, Partner of consumer trend firm Style-Vision, discussed what she believes are the key trends influencing passenger consumption patterns in airports. Simon Ong, Group Executive Director of Kingsmen Creatives Ltd. presented how travel retail environments today are actually being designed to address these new trends. Finally, Sydney Airport's General Manager Retail and Commercial Robert McFadyen critiqued the feasibility and effectiveness of the ideas which have been presented.
Simon Ong's presentation Kristine Oustrup's presentation |
