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2008 Plenary session
"Collaboration and the consumer": Strategies for success in Asia Pacific

Moderated by Michael Barrett, Conference & Research Manager, TFWA

 

Keeping up to speed with the issues which affect business is constantly a challenge. This year the TFWA Asia Pacific and

GATE ONE2ONE conference addressed a wide variety of issues both on luxury and premium brands in travel retail and on commercial revenue streams for airports, airlines, cruise and ferry lines. Following a detailed overview of the industry in Asia today by TFWA President, Erik Juul-Mortensen, the morning plenary session provided an intriguing insight into successful branding in Asia, focusing on the Asian consumer, followed by a unique perspective on untapped revenue opportunities for airports and their commercial partners. A special focus on Beijing was also featured among the morning highlights.

Throughout the rest of the day, an inspiring professional workshop programme challenged stakeholders with innovative ideas providing further “strategies for success in Asia Pacific”.

 

09:00 09:20

“The state of the industry in Asia Pacific.”

Erik Juul-Mortensen, TFWA President & President Maxxium Global Travel Retail

 

09:20 09:30

Collaboration in Asia Pacific

John Kammerman, Regional Director Duty Free,

Asia Pacific/ Americas, Imperial Tobacco and APTRA Board Member

 

09:30 09:45

Centre stage: Beijing 2008

Kunlan Zhang, Managing Director, Beijing Capital Airport Commercial & Trading Co.

 

09:45 10:20

Successful branding in Asia

Martin Roll, CEO Venture Republic

 

10:20-10:45

Straight talk

Don Peppers, Founder & Partner Peppers & Rogers Group

 

LAST UPDATED :  07-17-2008

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