Providing the duty free and travel retail industry with credible, actionable consumer research is one of the foundations of TFWA. Through the years TFWA has worked with leading research partners to produce reports casting the spotlight on key consumer groups and regional trends, identifying spending habits, purchasing motivation and untapped opportunities. TFWA consumer research is available to TFWA members on a complementary basis.

TFWA is preparing to unveil a new research tool that will allow its members to extract even greater value from the association’s consumer research studies. In conjunction with consumer research agency Horizon Consumer Science, TFWA will launch The TFWA/Horizon research database early next year.

The database will offer TFWA members the ability to isolate specific consumer characteristics - including demographic details, purchasing habits by product category and travel patterns - to provide even more targeted insights into the motivations and behaviours of important passenger groups.

The tool will be available as a free service for TFWA members, and will cover existing research conducted for TFWA by Horizon, as well as forthcoming studies. An announcement on the consumer groups targeted in the next studies – to be conducted next year – will be made shortly.

• MEMBERS ONLY – free access to full TFWA consumer research studies