This study from TFWA Insight, the first in a series of short product category reports drawing on data from the Travel Retail Catalyst Study (TRaCS) conducted by Horizon Consumer Science, looks in detail at the confectionery category, and in particular the importance of gifting and sharing.
The study, in PDF format, features data and insights on the following topics:
Further studies in the series will be published in early 2020, beginning with Liquor & Wines and Perfumes & Cosmetics.
As always, the report is available free of charge to TFWA members; simply log in to download the PDF file.
Access restricted to TFWA members