The TFWA Insight series of short product category reports, drawing on data from the Travel Retail Catalyst Study (TRaCS) conducted by Horizon Consumer Science, continues with a look at a key issue for the beauty category: encouraging travellers to engage with the duty free perfumes & cosmetics offer before their trip.
The study, entitled Duty Free Beauty: The importance of gaining pre-trip share of mind, is available in PDF format and features data and insights on the following topics:
As always, the report is available free of charge to TFWA members; simply log in to download the PDF file.
You have to log in with your TFWA 365 account ID to view restricted contents.