How can inflight retail become more attractive and relevant to a new generation of travellers? How can it compete more effectively with other retail sectors? And how can the global inflight market return to growth at a time when some airlines and brands are questioning the value of the business?
TFWA’s Inflight Focus workshop explored these and other questions, courtesy of a distinguished panel of industry experts.
Among speakers at the workshop were:
John Rimmer presented the latest inflight data and customer insights to set the scene for the discussion.