The MEADFA Conference

Friday 2 February 2018An upbeat MEADFA Conference saw an increase in attendees over the previous edition with nearly 500 delegates gathering at the Jumeirah Creekside Hotel venue in Dubai. There was strong representation from suppliers, while the number of retailers and landlords present also rose. Geographically, the Middle East as host region enjoyed a 4% uplift in delegates and came close to outnumbering the European contingent, until now the largest.

Tuesday 30 January 2018Day two of the MEADFA conference began with Samir Sweida-Metwally and Gary McFarlane from Emerging Markets Intelligence & Research taking a look at the business prospects for the Middle East and how these would be affected by global geopolitical and economic trends. While some regions will remain challenging, 2018 would, they said, be a better year and consumer confidence will grow.