Border stores represent an important and growing share of the Latin American duty free market, and with Brazilians, Argentinians and others beginning to travel abroad more frequently, the sector is enjoying fresh investment from retailers and brands alike. Moderated by Carlos Loaiza of CEFSU, this panel discussion heard from industry leaders Marcelo Montico (CEO, Neutral) and Paulo Pavin (CEO, BAH Free Shop), along with Juan Alfonso Labraga Brea (Director of Trade Policy at the Uruguayan Ministry of Economy and Finance) and Altemir Linhares de Melo (Superintendente Receita Federal Rio Grande do Sul), providing essential insights into the development of a sector that is vital to the future of Latin American duty free.