The Russian market, and Russian outbound travellers, are crucial to the health of the wider duty free & travel retail industry, and the current geo-political and economic context has placed this sector under considerable pressure. This year’s Market Watch workshop in Cannes explored the Russian market and Russian travellers in detail, looking at consumption trends, travel patterns and product and brand preferences.
Speaking at the workshop were:
With global duty free & travel retail sales under pressure worldwide, the inflight sector is more challenging than most. Yet it remains a crucial shop window for many brands, large and small, and an important source of revenue for airlines and retailers. And it attracts spend from a uniquely affluent, sophisticated customer base.
TFWA’s Inflight Focus workshop once again explored the current context for inflight retail, looking at product trends, marketing techniques and challenges to growth.
This year’s workshop featured contributions from:
TFWA’s provision of detailed, actionable research studies has long been one of the Association’s key services to its members. Over more than a decade, TFWA Research has built a library of data and insights on the travelling consumer, with dozens of studies by nationality, region and theme.
Last year TFWA hosted its first one-hour workshop to present highlights and key findings of its most recent research studies, which are all available free of charge to members of the Association.
This year, m1nd-set Founder & CEO Peter Mohn presented highlights of a recent, in-depth report on the impact and influence of e-commerce and mobile technology on customer behaviour in duty free & travel retail.
Counter Intelligence Retail Managing Director Garry Stasiulevicuis explored the agency's latest traffic forecasts and customer insight data, in a report made available to TFWA members in the run-up to the Cannes event.
The TFWA Research Workshop was open to all delegates in Cannes.