Pier Giuseppe TorresaniExport & Travel Retail Sales Director

Masi Agricola

Pier Giuseppe Torresani is the Export and Travel Retail Sales Director for Masi Agricola, a renowned Valpolicella producer and leader in the production of Amarone.

After taking his degree in business economics at the Bocconi University in Milan and his Master’s Degree in Marketing with the Benetton Group’s Sportsystem, Pier Giuseppe worked in the clothing industry for 12 years, holding positions as Merchandising Manager and Brand Manager for international brands such as Levi’s, Nike and Diesel.

Despite the responsibilities of his work and the small amount of free time available to him, Pier Giuseppe never stopped pursuing his personal passion for wine, taking part in numerous tasting courses before deciding to start a new career by moving to Bordeaux to attend INSEEC Wine & Spirit Institute, where he took a Master’s in Business Administration in wine marketing. This was how Pier Giuseppe succeeded in transforming his hobby into a full-time job and began working for Masi. For four years he held the position as Export Manager for a large part of the European market and managed its travel retail sector. In January 2014 he was appointed Managing Director of Sales for Europe, Africa and Duty Free. In 2019, Pier Giuseppe became the director of all the export and travel retail business of Masi.

Pier Giuseppe is also a member of the Masi Technical Group, a team of experts in various disciplines, including oenology, agronomy, and marketing, responsible for the technical advances and high quality of Masi’s wine output.

Since 2018, Pier Giuseppe has been reelected three times to the TFWA Management Committee representing the wine and spirits category.

He likes family life, travel, food, good wine, and everything that adds lustre to life.