TFWA World Exhibition & Conference
TFWA World Exhibition and Conference 2018
ejmCEO, Dufry

A publicly listed company at the Swiss Stock Exchange SIX, Dufry posted turnover of CHF 8,377.4 million in 2017, and is present in 64 countries with more than 2,200 shops in over 390 locations, operating more than 437,000m² of commercial space across all retail sectors. The group employs over 31,000 people worldwide.

Since 2004, Julián Diaz is the CEO of the company and has been a board member of Dufry AG since 2013. As CEO he also leads the GEC (Group Executive Committee). Moreover he serves as board member of Hudson Ltd and of the international group DIA.

Julián began his travel retail career in 1993, as Duty-Free Division Director with Aldeasa in Spain, managing buying, sales, logistics, advertising, sales promotion and administration. He joined Aeroboutiques/Deor in 1997, responsible for the group’s operations and commercial activities in duty free, duty paid, diplomatic, bars and restaurants. 

In 1999 Julián moved to Mexico, where he was appointed General Manager of Aeroboutiques de Mexico, S.A. de C.V. and Deor, S.A. de C.V. – both subsidiary companies of Latinoamericana. From 2000 to 2004 he served as General Manager of Latinoamericana Duty Free, S.A. de C.V., the group holding company, publicly listed on the Mexican stock exchange.

Holder of a degree in Business Administration from I.C.A.D.E. (Madrid 1975/1980), Julián is married with two adult children.