Navigating the present while preparing for the future is at the heart of at the upcoming MEADFA Conference programme (9-11 November in Dubai).
For a two-day immersion in MEA travel retail, look no further than the 2025 MEADFA Conference hosted by Dubai Duty Free. From a powerhouse retailer panel, via briefings from ACI and Pi Insight on the latest in non-aero growth and consumer mindsets, to an update on crucial advocacy and regulatory issues, Day 1 sets the scene. Expert analysis of the macro trends affecting business gets Day 2 underway, followed by Saudi’s opening to tourism and investment, and a call to action on sustainability. With an eye on the future, we explore African travel retail’s next wave and how Indian passengers are reshaping airport stores across MEA, while delegates will also see a data-rich aviation snapshot from IATA. Add in networking opportunities that include the Welcome Cocktail, Gala Dinner, coffee breaks and lunches, and you have the complete MEA-focused business event.
