TFWA Asia Pacific Live
TFWA Asia Pacific Exhibition & Conference
Jameson WongDirector of Business Development, APAC

Jameson graduated from the Murdoch University with a double major in Hospitality & Tourism Management and Marketing Management. In his latest role as the Director of Business Development for Asia Pacific at ForwardKeys, Jameson is responsible for hospitality sales and product development as well as building new vertical sales. Today, ForwardKeys is trusted by companies across the Hospitality, Destination, Airport, Travel Retail, Finance  and 7 other sectors.

“ForwardKeys predicts future travel patterns by crunching and analysing more than 17m booking transactions a day. It is used by travel marketers, retailers, hotels, destination marketing organisations (DMOs), financial institutions, car rental companies, tour operators, online travel agents (OTAs), and other traveller-focussed businesses worldwide to monitor and anticipate traveller arrivals and stay ahead of the trends from a particular origin market at a specific time.  The analysis enables them to anticipate the impact of events, better manage their staffing levels, fine tune supply requirements, adjust and measure the effectiveness of their marketing efforts and predict future market trends. ForwardKeys’ data is retrieved daily from all the major global reservation systems worldwide.”